Reena Liebling, VP, Partner Strategy, Kin Community

As Vice President of Partner Strategy at Kin, Reena Liebling oversees all aspects of its engagement, interaction, management, and negotiations for its creative partners. Liebling works with the leadership across all departments at Kin to strategically sign and work with top women’s lifestyle personalities and influencers on branded integrations, original content, and larger scale series.

Liebling functions as Kin’s ambassador to the creative community to both elevate their own individual brands and integrate them into the Kin brand. She and her team have worked with Kin’s creator network on deals with dozens of Fortune 500 companies to execute award-winning brand content and digital media campaigns.

Prior to joining Kin Community in 2014, Liebling worked as a commercial litigator in New York.

Liebling received her BA from Washington University with honors and her J.D. from Emory University School of Law.